AN EXCLUSIVE INTERVIEW WITH THE CEO OF RIFFATH
‘All it takes to be great is talent, ideas and a lot of determination to push forward against all the odds.
Greatness starts in the most unexpected places: RIFFATH- the fashion giant from Maldives’.
Q: What is the first thing you want to change or implement for your company RIFFATH as the CEO?
A: The first thing as the CEO of RIFFATH I want to give priority to creating a new department of the company- RIFFATH Foundation. I started working on this idea the moment RIFFATH as a company began developing and gaining popularity; I strongly believe that giving and sharing makes getting much more valuable and therefore the idea of a foundation. RIFFATH Foundation will focus on the closest to our industry thing- clothing. We will provide clothes to those who cannot afford it: orphans, kids, women, men, divorced mothers who cannot afford to buy new clothes for their kids for special occasions or everyday wear…
For anybody who is economically challenged, old and homeless who can’t afford his or her own clothes; individuals or families- anyone!
We specially target for kids, whom we plan to give away birthday dresses and other special occasions wear because every kid has the right to feel good and special and be happy!
I know how it feels not having beautiful new clothes for special occasions and not understanding why; I don’t want children to feel that way and I will focus on helping those in need.
It’s now the time to give back!
As long as I am here in the fashion industry I will try to make sure that nobody around is naked and that everyone has fresh clothes to wear!
Q: That is an amazing idea! How to be a part of it?
A: Get registered. All information will be strictly confidential and private. We hope that we can reach as many people in need as there are. Anyone can get the form in out showroom- RIFFATH and register instantly!
The message I want to share with everyone is: don’t be shy or feel offended! I am doing this from the bottom of my heart, in fact, I wanted to start this project for a long time now but only now have the capacity to really make a difference. Everyone has the right to look beautiful!
And RIFFATH is for EVERYONE!
Q: How does works RIFFATH Foundation?
A: Our team will visit the homes of applicants who registered with the foundation.
We will witness and assess the living conditions and standards of those in need and to determine what needs particular people/ families have…
Members of our team will chat with everyone to get to know them better to address particular needs in applicant’s own environment.
Making sure we reach the right spot and give clothes to the ones most in need…
Q: How can fans & outsiders help?
A: Now u can be a huge part it,Let us know of anyone: a friend, family member or someone who might need our help.
They might feel ashamed or not comfortable to come straight to us…
We need all the fans and supporters’ help to reach everyone in need and give away as much clothing as we can!
Anyone of you can help us help others!
Q: What is there in the future for RIFFATH?
A: I am planning a development of new departments to establish the brand even stronger: RIFFATH Restaurant, catering is a huge part of the wedding business and we are growing to the idea of becoming a part of it. Providing food and drink in RIFFATH style.
There are also plans for RIFFATH Hotels and one day maybe even RIFFATH Resort…
To learn more about RIFFATH Foundation click